Global Cool Cities Alliance

GCCA visual identity

The Global Cool Cities Alliance¬†advocates for the implementation of cooler roofs and surfaces in cities to help combat global warming. The organization’s logo design depicts an entire world of white roofs, an optimistic vision of a cooler planet. The identity includes guidelines for developing documents and graphics.

View additional GCCA design projects.

GCCA fact sheet

In contrast to the black and white logo art, other art elements are light, bright and simple. Aerial photography of white roofs around the world and urban skyline art reinforce the global nature of the alliance.

GCCA fact sheet

Infographics that explain the science, such as this albedo diagram, use simple and clear visual language.

animted aerial illustration of city with white roofs

interactive feature view

The GCCA website offers urban cooling resources to a global community. Visual explanations, like these infographics, help explain the benefits of cooling.

home page view

The visual theme of roofs and paved surfaces continues on The Cools Roofs and Cool Pavements Toolkit website, a project of GCCA and R20 Regions of Climate Action. As the online information-sharing hub for the cool roofs movement, this membership-based community features a primer, a knowledge base, and a discussion forum and blog.

guide view

The Cool Roofs and Cool Pavements Toolkit is home to the implementation guide “A Practical Guide to Cool Roofs and Cool Pavements.”