SUNY Purchase College

Imaginary Office teamed with White Whale Web Services to redesign the Purchase College website. We contributed to Discovery and Design, visually articulating concepts based on the school’s tagline: Think Wide Open. The final site, developed by White Whale, represents the colorful and dynamic Purchase community using authentic stories and up-to-date technology.

Check out the color paletteĀ picker and wider slider at

home page view

The “wider slider” holds authentic stories from across campus, and represent a broad spectrum of Purchase achievements and experiences.

home page view

The color palette picker is a fun way to style the home page color theme by picking a color palette that is generated from photos submitted by Purchase community members.